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HomeMy WebLinkAboutContractPage 1 of 2 MARKETING SERVICE AGREEMENT We know you have a lot of choices when it comes to a local marketing provider, and we appreciate that you chose KING 5 Media Group (D/B/A KING Broadcasting Company, KING-TV, KONG-TV and KING5.com), proudly part of TEGNA. Please review this order form in its entirety and authorize the purchase with your signature below. If you have any questions, please contact your KING 5 Media Group representative, Brian Goldman. Advertiser Information Sponsor Name: City of Renton Primary Contact: Laura Pettitt Title: Communications and Engagement Director Address: 1055 S. Grady Way Renton, WA 98057 Phone Number:206-308-7986 Email Address: LPettitt@Rentonwa.gov PRODUCT UNITS GROSS START END DELIVERABLES / DETAILS Evening Magazine story 1 $6,000 6/1/26 6/20/26 Includes one (1) Evening Magazine sponsored story. Evening Magazine stories are approximately 1 minute and 30 seconds (1:30) in length. An Evening Magazine producer will collaborate with the sponsor to incorporate up to three key talking points. Evening Magazine airs Monday through Friday at 7:30 p.m. on KING 5, with a repeat broadcast the following weekday at 3:30 p.m. on KING. On selected days, Evening Magazine may be preempted at 7:30p.m. and air at 10 p.m. instead. The show streams live on king5.com and the KING 5 mobile app and is also available live and on demand via KING5+ (our OTT platform). KING 5 retains full editorial control and licensing rights for all content. Social Amplification on Evening Magazine story 1 $1,000 6/1/26 6/20/26 Includes one (1) SEO friendly expanded web story on king5.com and one (1) co-branded Facebook post from the Evening Magazine Facebook page with a targeted social amplification (boosting) budget of $300 to an audience of your choosing; however, the sponsor’s social media manager must accept business ads from Evening Magazine through the Meta Ads portal. If this access is not granted, social amplification will be executed on YouTube, and no Facebook post will be published. Additionally, one (1) SEO friendly web story featuring your segment video and extended written content will be hosted on king5.com for a minimum of 18 months. KING 5 will also upload the story to the Evening Magazine YouTube channel. Sponsor may link to the king5.com web story or the YouTube video. Alternatively, sponsor may request an HD copy of the content after signing a KING 5 Media Group license agreement. The license agreement allows you to upload the content, exactly as it aired, to sponsor’s branded website and social channels. KING 5 retains full editorial control and licensing rights for all sponsored content. Evening Magazine social reel cut- down 1 $1,500 6/1/26 6/20/26 Includes 1 (one) Evening Magazine branded Instagram reel. The reel will be cut down from content used in the story and converted to a 9:16 vertical format. The reel will be boosted to a target audience through the Meta Ads portal with a budget of $300. The sponsor’s social media manager must accept business ads from Evening Magazine through the Meta Ads portal. If this access is not granted, social amplification will be executed on YouTube via YouTube Shorts. KING-TV commercial schedule N/A $9,500 6/1/25 9/30/26 Custom commercial schedule on KING-TV utilizing :15 creative supplied by the advertiser. TOTAL: $18,000 CAG-26-224 Page 2 of 2 By signing below, I agree to be bound by the terms and conditions in this agreement, and I am giving TEGNA approval for my marketing campaign to proceed as stated above. I understand that my signature is legally binding, and I do have the authority to sign binding contracts on behalf of the advertiser listed in this agreement. Terms & Conditions: This agreement is subject to the TEGNA Standard Advertising Terms and Conditions, which can be found at www.king5.com/about/advertise Advertiser Name: Title: Signature: Date: