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Subject: Index:
ADMINISTRATION
CITY NEWSLETTER Number:
100-10
Effective Date: Supersedes: Page Of Prepared by: Approved by:
3-1-87 1 3 C. Baker
outib oma. , SR.«poc.
1.0 PURPOSE:
To establish policy and procedural guidelines for the use of the City
publication entitled RENTON REPORT, A Community Newsletter.
2.0 ORGANIZATIONS AFFECTED: All departments/divisions.
3.0 REFERENCES: None.
4.0 POLICY:
4.1 The City of Renton shall utilize the community newsletter to
distribute information concerning City programs and services to
Renton citizens. It is intended to establish and enhance
communication between City government and the Renton business and
residential community. The basic goal is to inform the public of
current issues, with emphasis on the positive qualities of life
enjoyed by Renton citizens. It will serve as a tool to a,,swer
questions posed by the community and provide a forum where local
citizens can be recognized for outstanding community service.
Promotion of these goals requires commitment to a quality
publication so that the positive image being sought is maintained
and enhanced.
4.2 The newsletter will be a quarterly publication sent to all
residents and businesses within the City limits. In addition to
certain regular features, each issue will cover quarterly
thematic topics.
4.3 The Community Relations Specialist shall be responsible for
gathering material for articles on City of Renton functions,
projects, and activities; preparing the RENTON REPORT Community
Newsletter, and arranging for its distribution.
CITY NEWSLETTER
100-10
PAGE 2
4.4 Information contained in the newsletter shall be limited to
articles and information that pertain to the City of Renton and
are of interest and benefit to the general public.
4.4.1 The newsletter is intended to serve as a communication
tool for the citizens of Renton and is not to be used for
political or commercial purposes or by any person or
organization to promote a particular point of view.
No message shall be printed which involves any advertising
material designed to promote the sale of commercial
products or services. This shall include but not be
limited to the following: advertising by or on behalf of
candidates for political office; advertising for events
which will produce profits benefiting a private enterprise
or individual .
4.4.2 As stipulated by State law, information concerning issues
to be decided by vote of the electorate will be printed as
a service only with no reference either to support or
opposition.
5.0 DEFINITIONS: Not applicable.
6.0 PROCEDURES:
6.1 Issues will be scheduled on a quarterly basis with suggested
publication dates being the first of March, June, September, and
December.
6.2 The editor will notify departments 30 days in advance of
publication date regarding theme of that issue. Material which
departments want included in the issue should be submitted in
written form to the editor no later than 10 days from date of
notification.
6.3 The editor is responsible for revising text and determining final
format. A final draft will be submitted for department review
prior to printing.
6.3.1 Final copy will be approved by the Mayor's Administrative
Assistant.
6.4 Unless performed in-house, printing, graphics, and other
necessary services shall be awarded on the basis of competitive
bid, taking into consideration artistic performance, reliability,
and timeliness as well as cost.
CITY NEWSLETTER
100-10
PAGE 3
6.5 The proposed newsletter format is best suited for short articles
accompanied by graphics and/or photographs; this will not be a
text-oriented document. Each issue will probably but not
necessarily include some or all of the following sections:
1 ) Community Feedback Section. This section will be devoted to
answering letters which ave been received that apply to the
community as a whole.
2) City of Renton Directory. This section will show the office
telephone numbers o t e Mayor, City Council , and departments.
3) Public Service Information. This section will contain safety
tips on a variety o subjects as well as educational services
available.
4) _Recognition Section. This, section will be accompanied by a
photograph and will be used to recognize outstanding
community service.
6.6 The bulk of the written portion will be submitted by each
department. Any topic the department considers appropriate for
the newsletter can be submitted for editing and final approval by
the editor.
6.7 In the event that contents of any material conflict with the
intent of this policy, the Mayor's Administrative Assistant will
review and make the final determination.
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